When talking about edtech in general, we find that companies tend to fall into one of four categories based on what I call “ The Learning Continuum:” (1) early childhood education (ECE), (2) kindergarten-12th hrade (K-12), (3) higher education (HE), and (4) lifelong learning (LLL). Each of the four categories tends to require a different type of product as users’ educational needs and expectations vary significantly based on their age and where they are in life...

When talking about edtech in general, we find that companies tend to fall into one of four categories based on what I call “ The Learning Continuum:” (1) early childhood education (ECE), (2) kindergarten-12th hrade (K-12), (3) higher education (HE), and (4) lifelong learning (LLL). Each of the four categories tends to require a different type of product as users’ educational needs and expectations vary significantly based on their age and where they are in life...